New Delhi: In view of the difficult sowing season due to weak monsoon forecast and pressure on inputs like fertilizer and diesel, the Center on Monday will launch a month-long nationwide campaign to promote balanced and judicious use of inputs like fertilizer and water, timely advisory to farmers in view of weather-related challenges and delivery of benefits of various agriculture-related schemes directly to villages.The campaign – Khet Bachao Abhiyaan – also aims to motivate farmers to increase the use of green manure, organic and bio products and opt for precision irrigation for optimum use of water.Ahead of the launch of the campaign from Ramsia village in Madhya Pradesh’s Raisen district, Agriculture Minister Shivraj Singh Chouhan on Sunday said awareness and practical interventions have become necessary in view of the growing challenges of rising temperatures, indiscriminate and unbalanced use of chemical fertilizers and pesticides, deteriorating soil health and climate crisis.“Constructive suggestions will be given on what to do and what not to do, right choice of crop in case of water shortage or risk, crop diversification and farming,” he said.The minister said, “The objective of the campaign will not be just to convey the message, but to give the right advice to the farmers at the agricultural level as per the situation.”In view of the forecast of a weak monsoon amid the growing threat of El Nino, the agriculture ministry has already asked states to take measures such as promotion of drought-tolerant crop varieties, weather-based agro-advisory services, efficient water management and location-specific adaptation strategies to reduce farm losses.Urging states to be prepared for challenging weather conditions, Chouhan, who will visit villages and interact with farmers in different parts of the country during the campaign, called on chief ministers and other stakeholders, including agricultural scientists, for their participation in the initiative.Chouhan also emphasized that the campaign should be given a multidimensional form by ensuring that the benefits of schemes like Kisan Credit Card, Pradhan Mantri Kisan Samman Nidhi, Crop Insurance Scheme, Soil Health Card, Mini Seed Kit, Pulses and Oilseeds Mission and Agricultural Mechanization Program reach the farmers.