Panaji: The Times of India emerged with multiple honors at the 57th edition of the ABBY Awards held in Goa from May 20 to 22, reaffirming the power of print-based storytelling and purpose-driven campaigns in the rapidly evolving media landscape. The festival received over 4,000 entries from over 300 participating organizations spanning creative, media and publishing disciplines.times of India The campaign ‘Systemic Intelligence Plan’ won the Gold Medal in the Print: Corporate, Media, Entertainment and Other category. Keeping in mind the familiarity of SIPs or systematic investment plans among the young audience, the campaign positioned newspaper reading as a daily investment in sharp thinking and informed decision making. Through impactful print creatives and visual metaphors, the campaign addressed issues such as doomscrolling, fake news and echo chambers, while advocating conscious media consumption over endless scrolling.Publisher ABBYY category for best marketing of printed newspaper/edition, times of India ‘I am Kolkata, Amar Para’ won silver. The campaign celebrated Kolkata’s neighborhood culture by highlighting the city’s touchstones – hyperlocal communities that define its social and cultural identity. The evocative print storytelling initiative combined with digital engagement, grassroots activism and community engagement encouraged Kolkatans to reconnect with the stories and spirit of their neighbourhood.times of India Also won Bronze in the Sustainable Development Goals ABBYY category for Diversity, Equity and Inclusion with ‘Cancel Patriarchy’. In partnership with Khaitan & Company, the initiative provided women anonymous access to legal guidance on issues such as domestic violence, inheritance, child custody, workplace bullying and dowry harassment through a dedicated online platform.Another bronze came in Print: ‘Colors of India – Independence Day 2025’ for the FMCG – Personal Care, Home Care, Healthcare & Others category, where a times of India The jacket ad transformed the Asian Paints shade card into a tribute to the colors that unite India.